WZRD
  1. Home
  2. Tools
  3. Pricing Strategy Health Check
Try free
Free tool · Assessments

Pricing Strategy Health Check

Check how your prices are set and managed: customer value, packaging and what you charge for, the evidence behind price levels, discounting rules, and how prices are reviewed and changed.

  • Free
  • No sign-up to try
  • Works as you type

Rate how your prices are set, packaged, discounted and reviewed today.

  1. 1. You can state the main value customers get, in their words, and roughly what it's worth to them.
  2. 2. Customers are grouped by needs or willingness to pay, not just size.
  3. 3. What you charge for (per user, per unit, per project) grows with the value customers get.
  4. 4. Plans or packages are clearly different and each fits a named customer group.
  5. 5. Most customers can work out what they'd pay without needing to ask.
  6. 6. Prices were set using evidence (customer research, competitor ranges, tests), not only costs.
  7. 7. You know your margin at each price point.
  8. 8. You track win rate and price objections by plan or price level.
  9. 9. Discount rules are written down, with limits and who can approve more.
  10. 10. Discounts are given in exchange for something, such as a longer term or upfront payment.
  11. 11. Average discount is reviewed over time.
  12. 12. Prices are reviewed on a regular schedule, at least yearly.
  13. 13. Price changes are planned with a message and notice for existing customers.

0 of 13 answered

Answer the questions to see your score by area as you go.

Answer at least 11 of 13 questions to save your results as a Room.

See a worked example

How it works

How the Pricing Strategy Health Check works

  1. 1

    Answer the questions

    Pick the answer closest to where you are today. It takes a few minutes.

  2. 2

    See your score

    Your score by area appears as you answer, with the weakest areas first.

  3. 3

    Save your results

    Create a Room with your scores, next steps and an adviser to talk them through.

Worked example

What it makes

13 questions across 5 areas. Each answer scores 0 to 3; an area's score is its points as a share of the most it could get.

Value and customers

  • You can state the main value customers get, in their words, and roughly what it's worth to them.
  • Customers are grouped by needs or willingness to pay, not just size.

Packaging and value metric

  • What you charge for (per user, per unit, per project) grows with the value customers get.
  • Plans or packages are clearly different and each fits a named customer group.
  • Most customers can work out what they'd pay without needing to ask.

Price levels and evidence

  • Prices were set using evidence (customer research, competitor ranges, tests), not only costs.
  • You know your margin at each price point.
  • You track win rate and price objections by plan or price level.

Discounting

  • Discount rules are written down, with limits and who can approve more.
  • Discounts are given in exchange for something, such as a longer term or upfront payment.
  • Average discount is reviewed over time.

Review and change

  • Prices are reviewed on a regular schedule, at least yearly.
  • Price changes are planned with a message and notice for existing customers.

Results bands: Early (0+), Developing (40+), Established (70+), Leading (90+). A self-assessment from your own answers: a starting point for a conversation, not an audit, certification or professional advice.

Who it's for

Who uses it

  • Founders

    Find the weak spots in pricing before a price change.

  • Product and revenue leads

    Agree where pricing work should start.

  • Pricing consultants

    Run a quick health check before a deeper project.

Good to know

What to consider

  • It checks how pricing is managed, not whether your prices are right.
  • Test any price change on a small group before rolling it out.

Questions

About the Pricing Strategy Health Check

Will it tell me what to charge?

No. It shows how well your pricing is grounded in customer value, evidence and rules. For the numbers, try the price increase or SaaS pricing calculators.

Is this an audit or a certification?

No. It scores your own answers against a written rubric to show where you stand and what to do next. Use it to start a conversation, not as an audit, certification or professional advice.

Make your results now

Free, no sign-up to try. It becomes a Room you can edit, publish and share.

Create my results

Related

Related tools

  • Price Increase Impact CalculatorSee what a price rise does to monthly revenue after the customers you expect to lose, and how many you could lose before revenue falls.
  • SaaS Pricing Tier CalculatorEnter the price and customer count for three plans to see your MRR, ARR, average revenue per account and how much depends on the top plan.
  • Pricing Plan Comparison BuilderLay out your own pricing plans against what a buyer needs, weight the criteria with them and share a scored comparison that shows which plan fits.
All tools

WZRD turns a goal, a file or a website into a room people can explore, ask and act in, with an AI agent that answers by voice and text from your content.

FeaturesInteractive documentsPricingUse casesFree toolsTemplates
WZRD vs GammaWZRD vs NotionWZRD vs client portalsAll comparisons
WZRD
WZRD - AI-native documents, slides, forms and sheets that talk back | Product Hunt
FeaturesCompareUse CasesFree ToolsAboutPrivacyTermsSupport

© 2026 WZRD. All rights reserved.