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Sales Enablement Assessment

Score the support your sellers get: sales content, onboarding and training, coaching, tools and data, and alignment with marketing and product, with next steps for each weak area.

  • Free
  • No sign-up to try
  • Works as you type

Rate the content, training, coaching and tools your sellers have today, and how well sales works with marketing and product.

  1. 1. Sellers can find current decks, case studies and one-pagers in one place.
  2. 2. Content is mapped to buyer stages and common objections.
  3. 3. Out-of-date content is updated or removed on a schedule.
  4. 4. New sellers follow a structured onboarding plan with milestones.
  5. 5. Sellers can explain the product, the ideal customer and how you differ from alternatives.
  6. 6. Training is refreshed when the product, pricing or market changes.
  7. 7. Managers review real calls or deals with each seller regularly.
  8. 8. Coaching focuses on a few agreed skills, with clear examples of good.
  9. 9. The CRM is kept up to date and sellers use it daily.
  10. 10. Sellers have templates for common emails and stages.
  11. 11. You track which content and activities show up in won deals.
  12. 12. Marketing and sales agree what a qualified lead is.
  13. 13. Win, loss and objection themes reach product and marketing regularly.

0 of 13 answered

Answer the questions to see your score by area as you go.

Answer at least 11 of 13 questions to save your results as a Room.

See a worked example

How it works

How the Sales Enablement Assessment works

  1. 1

    Answer the questions

    Pick the answer closest to where you are today. It takes a few minutes.

  2. 2

    See your score

    Your score by area appears as you answer, with the weakest areas first.

  3. 3

    Save your results

    Create a Room with your scores, next steps and an adviser to talk them through.

Worked example

What it makes

13 questions across 5 areas. Each answer scores 0 to 3; an area's score is its points as a share of the most it could get.

Sales content

  • Sellers can find current decks, case studies and one-pagers in one place.
  • Content is mapped to buyer stages and common objections.
  • Out-of-date content is updated or removed on a schedule.

Onboarding and training

  • New sellers follow a structured onboarding plan with milestones.
  • Sellers can explain the product, the ideal customer and how you differ from alternatives.
  • Training is refreshed when the product, pricing or market changes.

Coaching

  • Managers review real calls or deals with each seller regularly.
  • Coaching focuses on a few agreed skills, with clear examples of good.

Tools and data

  • The CRM is kept up to date and sellers use it daily.
  • Sellers have templates for common emails and stages.
  • You track which content and activities show up in won deals.

Alignment with marketing and product

  • Marketing and sales agree what a qualified lead is.
  • Win, loss and objection themes reach product and marketing regularly.

Results bands: Early (0+), Developing (40+), Established (70+), Leading (90+). A self-assessment from your own answers: a starting point for a conversation, not an audit, certification or professional advice.

Who it's for

Who uses it

  • Sales leaders

    Decide where enablement effort will help sellers most.

  • Enablement managers

    Show the current state and build a plan from it.

  • Revenue operations

    Spot tooling and data gaps that slow deals down.

Good to know

What to consider

  • Ask a few sellers to answer too: their view of content and coaching often differs from managers'.
  • It scores practices, not results; read it alongside win rate and ramp time.

Questions

About the Sales Enablement Assessment

Who should answer it?

A sales leader or enablement lead, ideally with a couple of sellers. Save separate Rooms for each view and compare the area scores.

Is this an audit or a certification?

No. It scores your own answers against a written rubric to show where you stand and what to do next. Use it to start a conversation, not as an audit, certification or professional advice.

Make your results now

Free, no sign-up to try. It becomes a Room you can edit, publish and share.

Create my results

Related

Related tools

  • Sales Playbook ChecklistMake a checklist for building a sales playbook: ideal customer, sales stages, talk tracks, objections and a rollout plan, each with an owner.
  • Win Rate CalculatorWork out your sales win rate from deals won and lost, then the deals and opportunities you need to hit a revenue target.
  • Sales Engagement Platform ComparisonCompare sales engagement platforms on CRM sync, sequence channels, ease for reps and cost per rep. Score them with the sales team and share the result.
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