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HubSpot vs Zoho CRM

Compare HubSpot and Zoho CRM on the criteria that matter to your team, next to the prices, plans and features each one states on its own website, with sources and dates.

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  • No sign-up to try
  • Works as you type
What are you comparing? (2 to 6)
Criteria and weights (1 nice to have, 5 must have)
  • Ease of use for the sales team
  • Total cost for our team size
  • Pipeline and deal management
  • Automation and workflows
  • Integrations we already use
  • Reporting and forecasting
  • Support and onboarding

Score each option, 1 to 5

CriterionHubSpotZoho CRM
Ease of use for the sales team ×5
Total cost for our team size ×4
Pipeline and deal management ×5
Automation and workflows ×3
Integrations we already use ×4
Reporting and forecasting ×3
Support and onboarding ×2

Ranking

Score the options to see them ranked by your weights.

Free, no sign-up to try. Your comparison becomes a Room you can edit, publish and share.

See a worked example

How it works

How the HubSpot vs Zoho CRM works

  1. 1

    Pick what to compare

    Choose from the list or add your own, two to six options.

  2. 2

    Weight and score

    Weight each criterion, then score each option from 1 to 5. The ranking updates as you go.

  3. 3

    Share and decide

    Create a Room with the comparison, a team vote and a checklist for the final decision.

From each vendor's site

HubSpot and Zoho CRM: prices, plans and features

Researched from each vendor's own website by an AI researcher. Every fact is quoted from the linked page and shown with the date it was checked. Prices change: open the source before you buy.

HubSpot

Content Hub Professional price
$450/month billed annually or $600/month billed monthly
“* **Price**: $450/month (billed annually) or $600/month (billed monthly)” Source, checked 4 Nov 2026
Content Hub Starter price
$15/month billed annually or $20/month monthly
“* **Price**: $15/month (billed annually) or $20/month (monthly)” Source, checked 4 Nov 2026
Customer Platform Starter price
€7/mo/seat
“€7/mo/seat” Source, checked 4 Nov 2026
Marketing Hub Professional price
$800/month annual or $890/month monthly, plus $3,000 onboarding fee
“| **Professional** | $800/month (annual) or $890/month (monthly) + $3,000 onboarding fee | Includes 3 core seats; $45 per additional seat/month (annual) or $50/seat (monthly) | All inbound marketing features, like SEO, content strategy, landing pages, phone support, CTAs, and social media. | 2,000 included | 20,000/month |” , checked 4 Nov 2026

Worked example

What it makes

The starting criteria for a CRM comparison, with example scores for three unnamed options to show how the weighting works. Your Room uses your own options and scores.

Criterion (weight)Option AOption BOption C
Ease of use for the sales team (5)5/53/54/5
Total cost for our team size (4)3/55/54/5
Pipeline and deal management (5)4/53/54/5
Automation and workflows (3)3/54/52/5
Integrations we already use (4)4/53/5

Who it's for

Who uses it

  • Buyers

    Shortlist between HubSpot and Zoho CRM with your own criteria written down.

  • Teams

    Share the comparison and let everyone vote before you decide.

  • Consultants

    Run a client's CRM choice in one shared Room.

Good to know

What to consider

  • Prices, plans and features are quoted from HubSpot's and Zoho CRM's own pages by an AI researcher and checked against the page text; each shows its source and the date it was checked.
  • Vendors change prices and plans often: open the source before you buy.
  • The scores are yours: WZRD doesn't rate either product.

Questions

About the HubSpot vs Zoho CRM

Does WZRD rate these products?

No. You score each option on your own criteria; WZRD only does the weighted maths and lays out the result. Check prices and features on each vendor's own site, because they change often.

Where do the HubSpot and Zoho CRM prices come from?

From each vendor's own pricing and feature pages. An AI researcher reads the pages and quotes the sentence each fact comes from; a fact is shown only if that quote is on the linked page.

How current are they?

Each fact shows the date it was checked. They are re-checked regularly, but prices change: follow the source link to confirm.

Make your comparison now

Free, no sign-up to try. It becomes a Room you can edit, publish and share.

Create my comparison

Related

Related tools

  • Vendor Evaluation ScorecardScore vendors against weighted criteria and get a ranked scorecard with the method shown, ready to share with stakeholders.
All tools

WZRD turns a goal, a file or a website into a room people can explore, ask and act in, with an AI agent that answers by voice and text from your content.

FeaturesInteractive documentsPricingUse casesFree toolsTemplates
Source
Service Hub Enterprise price
Starts at $150/month per seat
“**Pricing:** Starts at $150/month per seat” Source, checked 4 Nov 2026
Service Hub Professional price
Starts at $90 per seat per month, billed annually
“**Pricing:** Starts at $90 per seat per month (billed annually)” Source, checked 4 Nov 2026
Service Hub Starter price
Starts at $7 per seat per month, billed annually
“**Pricing:** Starts at $7 per seat per month (billed annually)” Source, checked 4 Nov 2026
Content Hub Free seats
2 included
“* **Seats:** 2 included” Source, checked 4 Nov 2026
Marketing Hub Free users
Up to 2 users
“**Users:** Up to 2 users” Source, checked 4 Nov 2026
Service Hub Free
$0/month for up to two users
“**Pricing:** $0/month for up to two users” Source, checked 4 Nov 2026
Content Hub Free website pages
Up to 30 total website pages
“In total, the free plan lets users create up to 30 total website pages, along with 30 total landing pages.” Source, checked 4 Nov 2026
Marketing Hub Free email sends
2,000 email sends per calendar month
“**Email Sends:** 2,000 email sends per calendar month” Source, checked 4 Nov 2026
Service Hub app connections
More than 1,500 apps
“Service Hub also connects with more than 1,500 apps, including Aircall, Jira, and Microsoft Teams, so service teams can connect support data with the tools they already use.” Source, checked 4 Nov 2026
Service Hub Professional features
Knowledge base, customer portal, and customer feedback surveys
“* Knowledge base * Customer portal * Customer feedback surveys” Source, checked 4 Nov 2026
Service Hub Starter credits
500 HubSpot Credits
“* 500 HubSpot Credits” Source, checked 4 Nov 2026

Zoho CRM

Free plan
Forever free for 3 users
“Forever free, for 3 users” Source, checked 4 Nov 2026
Enterprise plan trial
Free trial available
“[FREE TRIAL](/crm/signup.html?plan=enterprise&source_from=crmpricing)” Source, checked 4 Nov 2026
Professional plan trial
Free trial available
“[FREE TRIAL](/crm/signup.html?plan=professional&source_from=crmpricing)” Source, checked 4 Nov 2026
Standard plan trial
Free trial available
“[FREE TRIAL](/crm/signup.html?plan=standard&source_from=crmpricing)” Source, checked 4 Nov 2026
Free plan API calls
5,000 API calls/day
“* APIsConnect Zoho CRM to any app and perform actions with 5000 API calls/day.” Source, checked 4 Nov 2026
Free plan data exports
Up to 10 times
“* Data import and exportImport data from spreadsheets for free. Export data from Zoho CRM for up to 10 times for free.” Source, checked 4 Nov 2026
Free plan email templates
Up to 10 custom email templates
“* Custom email templatesPersonalize emails to fit the tone of your business. Get up to 10 custom emai templates for free.” Source, checked 4 Nov 2026
Enterprise plan developer sandbox
Test changes in a sandbox environment
“* Developer sandboxSecurely test the changes without affecting production data in a sandbox environment.” Source, checked 4 Nov 2026
Enterprise plan team management
Manage multiple sales teams across territories
“* Multi-team managementManage multiple sales teams across territories.” Source, checked 4 Nov 2026
Free plan contact management
Manage business contacts in one place
“* Contact managementManage all contacts important to your business in one place. No more scattered business cards.” Source, checked 4 Nov 2026
Professional plan AI agents
Build and deploy AI agents
“* AI agents Build and deploy AI agents that execute tasks on your behalf for any business use case.” Source, checked 4 Nov 2026
Professional plan custom portals
Portals for customers, partners, and vendors
“* Custom portalsUse portals to grant customers, partners, and vendors access to relevant information in your CRM.” Source, checked 4 Nov 2026
Professional plan reports
Unlimited reports
“* Unlimited reportsStay informed about your business performance with unlimited reports.” Source, checked 4 Nov 2026
Standard plan email integration
Gmail, Outlook, Zoho Mail, and other popular email services
“* Email integration & mass emailsSend emails via Gmail, Outlook, Zoho Mail, and other popular email services, directly from Zoho CRM.” Source, checked 4 Nov 2026
Standard plan sales pipelines
Multiple sales pipelines
“* Multiple sales pipelinesTrack multiple sales operations with different stages without any clutter.” Source, checked 4 Nov 2026
4/5
Reporting and forecasting (3)3/54/52/5
Support and onboarding (2)4/53/53/5
Weighted score76.2/10070.8/10069.2/100

Weighted score = sum of (weight × score) ÷ sum of (weight × 5), out of 100.

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