Website Builder Comparison
Compare website builders on design control, how easily your team can edit, SEO and yearly cost. Score each one from your own trial and share the weighted result.
- Free
- No sign-up to try
- Works as you type
Score each option, 1 to 5
| Criterion | Wix | Squarespace | Webflow |
|---|---|---|---|
| Design control ×4 | |||
| Ease of editing for our team ×5 | |||
| SEO and performance ×4 | |||
| Total cost per year ×4 | |||
| Apps and integrations ×3 | |||
| Ecommerce if we need it ×2 |
Ranking
Score the options to see them ranked by your weights.
Free, no sign-up to try. Your comparison becomes a Room you can edit, publish and share.
How it works
How the Website Builder Comparison works
- 1
Pick what to compare
Choose from the list or add your own, two to six options.
- 2
Weight and score
Weight each criterion, then score each option from 1 to 5. The ranking updates as you go.
- 3
Share and decide
Create a Room with the comparison, a team vote and a checklist for the final decision.
Worked example
What it makes
The starting criteria for a website builder comparison, with example scores for three unnamed options to show how the weighting works. Your Room uses your own options and scores.
| Criterion (weight) | Option A | Option B | Option C |
|---|---|---|---|
| Design control (4) | 5/5 | 3/5 | 4/5 |
| Ease of editing for our team (5) | 3/5 | 5/5 | 4/5 |
| SEO and performance (4) | 4/5 | 3/5 | 4/5 |
| Total cost per year (4) | 3/5 | 4/5 | 2/5 |
| Apps and integrations (3) | 4/5 | 3/5 | 4/5 |
| Ecommerce if we need it (2) | 3/5 | 4/5 | 2/5 |
| Weighted score | 73.6/100 | 74.5/100 | 69.1/100 |
Weighted score = sum of (weight × score) ÷ sum of (weight × 5), out of 100.
Who it's for
Who uses it
Small businesses
Pick a builder the person updating the site can live with.
Designers
Show a client why one builder suits them.
Marketing teams
Decide whether to rebuild on a new platform.
Good to know
What to consider
- Build the same test page in your top two before you decide.
- Compare the yearly price after any first-year discount, plus the domain and apps you'll add.
Questions
About the Website Builder Comparison
Does WZRD rate these products?
No. You score each option on your own criteria; WZRD only does the weighted maths and lays out the result. Check prices and features on each vendor's own site, because they change often.
Is a website builder or a CMS better for us?
Builders bundle hosting and design; a CMS gives developers more control. If you have a developer, score both in the CMS comparison too.
Make your comparison now
Free, no sign-up to try. It becomes a Room you can edit, publish and share.
Create my comparisonRelated
Related tools
- CMS ComparisonCompare content management systems on how easy they are for editors, what developers need, hosting effort and cost at your scale. Score it together and share the ranking.
- Website Launch ChecklistMake a website launch checklist covering content, technical checks, search and go-live, and share it with whoever builds the site.